Improve your marketing ROI
with Attribution Analytics
Optimize and accurately attribute ad spend for more effective performance marketing partnerships.
Our links, mobile insights, and fraud prevention tools save time and money by providing deep visibility into your best sources of customer growth and engagement.
Source New Customers From Top Partners
Simple, powerful partner measurement for campaign planning, segmentation, and optimization.
Understand Your Return on Investment
Easy-to-implement links and unified ROI data across all digital channels and partners in one dashboard.
Detect and Prevent Advertising Fraud
Industry-leading tools and granularity for detecting and preventing mobile advertising fraud.
Read the guide to TUNE Links
Learn more about TUNE Links, a powerful solution for cross-channel measurement and routing, and explore how TUNE Links compare to other solutions available today.
Optimize Your Mobile Ad Spend
Save time setting up campaigns that measure anything and everything
Simple, customizable campaign measurement and faster partner setup. Robust APIs for immediate data exchange and unlimited measurement possibilities — if it can be viewed or clicked, it can be accurately measured.
Search thousands of ad partners to work with, set up campaigns in a few clicks, and share your data with ease.
Scale up ad partner relationships
Measure anything with thousands of integrated advertising partners with full support and measurement for app, web, mobile web, and connected TV apps. Key integrations with Google, Apple, Twitter, Snapchat, Pinterest, and Baidu.
Find your best sources of customer growth
Discover which advertising partners truly bring in the most valuable customers and the best ROI with detailed performance reports based on people-centric segmentation.
Analyze the performance of your campaigns in a single view, then optimize with the best.
Compare partners and channels based on their ability to bring customers back.
Maximize advertising investments via re-engagement
Customer growth is more than acquiring new customers. Find which ad partners excel at marketing to your existing customers. Leave no revenue behind with the re-engagement cohort report, a report unique to TUNE.
Mitigate your fraud risk
Automatically detect, remove, and prevent fraud. Built-in reporting transparency allows marketers and ad partners to easily share data to fight fraud together.
When fraud is detected in a campaign, minimize your growth risk by setting up fraud rules in real time.
“As we continue to test and look for new CPI deals to grow our user acquisition, fraud reports and tools are going to be crucial for us in being quick to execute on app-install campaigns, while being confident we’re not wasting money on fraudulent traffic.”
Senior Marketing Manager
Reduce data management risks
TUNE has achieved SOC 2 Type II accreditation to follow through on our commitment to developing the performance marketing industry’s most trustworthy and transparent solution. TUNE’s US-EU data transfer practices are certified under the EU-US Privacy Shield Framework.
Attribution Analytics has been certified under German and EU privacy law under the ePrivacy standard.
Attribution Analytics Key Features
- Quick campaign setup with simplified postbacks and easy TUNE Links creation
- Multi-touch attribution for assists, non-windowed contributions with view-through and click-through attributions
- Real-time campaign reporting on actuals, cohorts, re‑engagement, and retention
- ROI dashboard (updated hourly)
- Fraud detection and prevention
- Full control over user access with roles and permissions, plus independent login for agencies and partners
- Reporting API with access to raw data: APIs, postbacks, log exports, customized data pulls
- Server-side API available for integration (compliant with data security and privacy practices)
- 24/7 technical support via email, phone, online chat, callback service, and in-platform help
Learn about deep links, tracking links, and mobile app links
Discover how different kinds of links enable marketers to measure campaign performance, track the customer journey, and deliver optimal user experiences.