TUNE was founded in 2009 when twin brothers Lee and Lucas Brown developed HasOffers, a software to help marketers manage and scale their own publisher relationships. HasOffers quickly became the leading performance marketing solution, empowering thousands of networks and advertisers to measure, analyze, and optimize their affiliate marketing campaigns.

A few years later, TUNE unveiled its second product, the TUNE Marketing Console, a comprehensive platform to help marketers track and grow the success of their mobile marketing campaigns. In just a few short years, TUNE has become the favored industry standard, used by more of the top 100 apps than any other platform, with more than 350 employees in nine global offices.