Industry

Connect Partner Spotlight: Kindico

Tie Davidson

December 2022 Connect Partner Spotlight - Kindico

This month’s Partner Spotlight will feature Kindico, a new agency/media partner, centered in Brazil, LATAM, and EMEA opportunities.

As we approach the end of 2022, TUNE continues to expand our domestic and global reach with agencies and publishers. Kindico is a lead generation agency working with B2C and B2B campaigns to achieve high-quality results with success-driven strategies on a segmented target audience. Continue reading to find out more about their agency and affiliate network opportunities.

Q: Can you give us a high-level overview of Kindico? 

A: Kindico Digital Marketing Ltd is a lead generation company with operations in several countries, with a strong presence in the United Kingdom and Brazil, as well as other countries in Latin America, Europe, and the United States. Kindico has a strategic differential that positions it among one of the main players in the market. In addition to international operations, Kindico is a pioneer in investing in B2H (business to human), its tagline being “connecting brands with people” since its inception in 2016.

We are active participants in the biggest digital marketing events. We are also one of the first companies in the industry to develop webinars on email marketing best practices and data protection laws for our affiliate network. We are proud to be a company with the Green Partner seal, because we believe that sustainability and technology can go hand in hand. We believe that digital marketing must promote communication that respects, values, and connects to individual diversity in all its forms, through representativeness and inclusion.

Q: What are the top ways you promote brands? 

A: Kindico promotes brands through various digital channels. As generating leads is a qualitative action, we develop strategic studies to guide the client on the type of communication, lookalike and analytical reports which identify, target, and expand the audience.

Q: What is the total reach of Kindico’s audience?

A: Our reach is very wide, as we have already generated 10+ million leads, through email, banner, push notification, native ads, and mobile channels, among others.

Q: Which verticals perform the best with your company? 

A: We work with almost all verticals, but we have our top 10, which are: education, finance, research, automotive, promotional, health, food, technology, fashion, and beauty.

Q: Can you tell us about a successful campaign you ran in the last six months? 

A: Last month, we ran a very successful campaign for one of the biggest entrepreneurship events in Brazil. The campaign was broadcast on all digital channels and had very positive nationwide coverage for the client.

Q: What’s something unique about Kindico?  

A: We are a people-centric company. Therefore, we aim to increasingly empower assertive communication, generate positive results and experiences. What makes us unique is the fact that we do not just promote brands, we promote intelligent communication, Always On, creative and humanised digital interaction.

Q: Any industry trends or insights to share with brands?  

A: We believe that our industry has a lot of room for growth, especially in terms of increasing campaign reach and performance. This will only be possible through data knowledge. For this reason, BI (Business Intelligence) becomes a “lighthouse,” guiding campaigns in all the verticals, so that performance can be understood in a deeper, more agile manner, making campaigns more and more efficient.

We hope that our sector will continue to grow, and that we will increase our opportunities to maximize visibility and maintain a continuous and closer contact with users.


TUNE customers who would like to work with Kindico can request an introduction through Connect in the TUNE platform. Questions? Email us at [email protected].

Head over to the TUNE Blog for more partner spotlights, or visit our website to learn about Connect or apply to become a TUNE partner.

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Author
Tie Davidson

Tie Davidson is a 16-year veteran in the Affiliate Marketing space, and is the new Partnerships Manager for TUNE, Inc. Before joining TUNE, Tie worked for several widely recognized affiliate networks and mobile platforms where he specialized in building scalable long-term partnerships . Tie currently resides in Brooklyn, NY and spends his spare time as a local food influencer and blogger.