At TUNE, we’re not just passionate about mobile marketing, we’re passionate about sharing our mobile marketing expertise with you, to help you perform at the top of your game. From best practice guidance to industry insights and perspective to groundbreaking mobile marketing research — we share our best with you.
You’ve downloaded our reports like crazy, so we thought we’d round up our top five to share again, in case you missed them. Don’t miss them the second time around! Here goes…
Learn how to maximize every stage of the app marketing cycle — from user acquisition and activation to retention and referral — to drive revenue. Discover handy tips and tricks from the experts, and how to achieve fully optimized mobile app marketing.
Think of analytics like flavors. There are advertising analytics, in-app analytics, and performance analytics. Alone, sure, they’ll give you a taste of how your app is performing. But together, they create a recipe for success in every part of the app experience. Dive into all three.
Find out what the best app marketers measure in these three reports. You’ll learn how to compare user groups to identify patterns, understand their behavior, identify why engagement declines and how to keep it from going south in the first place
App stores open up a whole new ability to measure attributions, but… what do you do with that info? And how do you make sense of not only conversions but installs, opens, and account sign-ups? Find out how to bring it all together, and gain a better understanding of your users, where they came from, and what they want out of your app.
Like what you see? There’s plenty more where that came from. Read, share, repeat!
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Becky is the Senior Content Marketing Manager at TUNE. Before TUNE, she led a variety of marketing and communications projects at San Francisco startups. Becky received her bachelor's degree in English from Wake Forest University. After living nearly a decade in San Francisco and Seattle, she has returned to her home of Charleston, SC, where you can find her enjoying the sun and salt water with her family.