Calling all marketers: The City Tour is back for round 3

Becky Doles

mobile marketing, marketers, TUNE, mobile lab

Join TUNE in partnership with mParticle, AppLift, AdColony, and Apptentive to kick off our third-edition city tour across three continents, five countries, and seven cities near you! Themed Mobile Lab, we aim to continue creating opportunities for you to connect with your peers in a highly-curated, education-driven event just for mobile marketers (you!).

Who can I expect to meet?

Here’s a sample of mobile marketers that have already registered for the global city tour:

mobile lab, TUNE, mobile marketing, marketers

What are the dates?

The TUNE bus will be rolling through the following cities!

  • Seattle – October 20
  • San Francisco – October 25
  • New York – October 27
  • Seoul – November 1
  • Berlin – November 3
  • Beijing – November 3
  • London – November 9

Are there presentations?

Yes! In addition to top-notch networking, there will be 2-3 sessions per stop. The goal is to get you and your peers talking to each other! We want to facilitate an open discussion about the mobile marketing tactics of today.

Below is a sneak peek into some of the content we have lined up. You’ll hear from respected industry leaders, research analysts, and marketing executives.

Winning @ Mobile: A Simple Playbook for Success
John Koetsier, Mobile Economist, TUNE

Success requires connecting with the right users… the right people. A thousand mobile networks will tell you they can make it happen. John will share a simple, repeatable process to find the truth and profit accordingly.

3 Proven Strategies to Create an Exceptional Mobile Customer Experience
Marisa Nolan, VP of Sales, Apptentive
Sarah Ramsey, Director of Consumer Strategy, Providence Health & Services

How can you ensure you’re building an app customers love? Learn how and why the Circle App by Providence is using customer feedback to enhance their app. Then Apptentive will share how giving customers a voice, providing personalized experiences for your customers, and using feedback to prioritize your product roadmap leads to higher retention and customer lifetime value.

Thinking Bigger About Mobile and Mobile Data
David Spitz, Chief Marketing Officer, mParticle

David will share insights from social sciences and economic research, as well mParticle’s own survey and market research data, covering four areas:

  • Putting mobile into historical context: the first 100 years
  • The state of mobile marketing 2016
  • How to build mobile businesses that will stand the test of time
  • Operating efficiently in a world gone “madtech”

How can I register?

Mobile marketers are invited to register through the event site. That being said, space is limited! Sign up to reserve your spot.

See you at #mobilelab16!

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Becky Doles

Becky is the Senior Content Marketing Manager at TUNE. Before TUNE, she led a variety of marketing and communications projects at San Francisco startups. Becky received her bachelor's degree in English from Wake Forest University. After living nearly a decade in San Francisco and Seattle, she has returned to her home of Charleston, SC, where you can find her enjoying the sun and salt water with her family.

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