Don’t you love it when your job gets easier? HasOffers enterprise customers can now evaluate their offers’ performance with a single report: the offer performance report. Forget running multiple reports or contacting support for offer data; the offer performance report is a new dashboard that provides an easy-to-read visual representation of how your offers are performing in real time.
The offer performance report shows the below information based on the time period you specify:
- Basic offer information like offer ID and status
- Summary of offer key performance indicators like clicks, conversions, revenue and more
- Offer revenue, payout, and profit chart
- Revenue by top five publishers for the offer
- Current offer caps and spend against that cap by day and month
Drew Hersh, advertising operations at Carrier App Traffic, told us, “The new offer performance report completely streamlines the process of running individual offer reports. The ability to quickly view the statistics of an offer, whether it’s for one day or for its entire lifespan, is much more convenient and efficient.”
Whether requesting a higher offer cap from your advertiser, investigating publishers driving clicks to an offer, or adjusting margins to maximize profits, this new go-to report is sure to save you time, allow you to see trends and issues at a glance, and eliminate calling HasOffers API to extract data for your executive and BI teams. You can find the offer performance report on the Manage Offers and Offer Details page. Read the technical documentation to learn more about how the offer performance report can help you drive better business results.
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Becky is the Senior Content Marketing Manager at TUNE. Before TUNE, she led a variety of marketing and communications projects at San Francisco startups. Becky received her bachelor's degree in English from Wake Forest University. After living nearly a decade in San Francisco and Seattle, she has returned to her home of Charleston, SC, where you can find her enjoying the sun and salt water with her family.