Prodege is a diversified platform that connects brands, retailers, and marketers to a global audience of millions of engaged consumers along the path to purchase. The company empowers its partners by gathering first-party data and insights, generating audience feedback, and driving sales and loyalty across consumer-facing rewards sites such as Swagbucks, InboxDollars, MyPoints, and Upromise.
Prodege is no newbie to the performance marketing space. The company’s affiliate marketing program has been running successfully for more than 10 years. By early 2022, however, the team running the program realized they needed to switch from Impact to a new platform that could better handle their user acquisition campaigns. They began the search for a new solution.
After checking out the competition, Prodege chose the TUNE Partner Marketing Platform. The company transitioned their campaigns from Impact to TUNE in April 2022 and have been running them successfully ever since.
Since switching from Impact, Prodege has improved campaign performance, provided partners with in-platform payments, reduced fraud, and decreased their overall costs. After only three months on TUNE, the company has lowered their customer acquisition costs by 10%, boosted conversion rates by 5 percentage points, and seen 20% month-over-month growth.
And that’s just the start of what Prodege has been able to achieve with the TUNE Partner Marketing Platform. To see the rest of their results, download the case study.
Becky is the Senior Content Marketing Manager at TUNE. Before TUNE, she led a variety of marketing and communications projects at San Francisco startups. Becky received her bachelor's degree in English from Wake Forest University. After living nearly a decade in San Francisco and Seattle, she has returned to her home of Charleston, SC, where you can find her enjoying the sun and salt water with her family.