Founded in 2019, CLOUTA is a customer generation network that helps advertisers grow across a range of verticals and channels. While CLOUTA is new to the performance marketing space, its founder and CEO, Andrew Kilday, is not — which is why he trusts the TUNE Partner Marketing Platform to power the network.
“A decade after first partnering with TUNE, I continue to be impressed by their unfading passion and dedication to evolving the platform,” Andrew says. “Their consistent product updates with outstanding API drives scalability and innovation for our business that no other platform can.”
Andrew relied on TUNE’s API to quickly ramp up and manage a new network of influencers, social partners, and other affiliates, adding more than 1,800 partners in less than a year. Today, CLOUTA is able to offer a variety of performance models — including CPA, CPS, CPL, and CPI — to maximize ROI for clients and affiliates. And with TUNE’s comprehensive payout features and cross-device tracking, clients never miss a sale, and partners get 100% of the credit they deserve, whether the conversion happens in an app, on mobile web, or online.
Since launching the network with TUNE, Andrew has seen CLOUTA’s business grow by leaps and bounds. In fact, in a single six-month period, network traffic increased 16X and revenue surged 211%.
“If you want to drive growth and profitability,” Andrew says, “TUNE is your answer.”
Want to learn more about influencer marketing and working with networks like CLOUTA? Check out our on-demand webinar to hear experts from TUNE and BrandCycle discuss the ins and outs of community influencer marketing.
Becky is the Senior Content Marketing Manager at TUNE. Before TUNE, she led a variety of marketing and communications projects at San Francisco startups. Becky received her bachelor's degree in English from Wake Forest University. After living nearly a decade in San Francisco and Seattle, she has returned to her home of Charleston, SC, where you can find her enjoying the sun and salt water with her family.