2019 Update: HasOffers has rebranded to TUNE! The TUNE Partner Marketing Platform is the same great technology behind HasOffers, now enhanced with new tools and features for networks and advertisers. Read the rebrand announcement here or head to our homepage to learn more.
We’re pumped to officially announce another HasOffers’ office opening, our 6th overall! This time, we’re showing our love for one of our favorite cities in the world, New York, by opening our first office there.
I love New York and have been enamored with the city for as long as I can remember, but opening an office here is more than sentimental. New York is the city of advertising. From the Time Square logos in lights to the biggest avenues for shopping and retail on the planet, it is a place where many of the most impactful advertising campaigns are born. Mobile devices have changed the work day, travel, habits, and shopping of New Yorkers, and agencies and advertisers are quickly adapting to connect to consumers like never before. I believe we’ve got the right team and technology to help them get there.
The New York City office will be home to a number of employees. Ralf Hirt, Chief Revenue Officer, will be based out of this office as well as Joe Hunt, Business Development Manager (MobileAppTracking) who recently relocated from our San Francisco office. The office will also include a team of account managers and sales executives focused on servicing current customers as well as growing new business.
We’re also excited to have brought on Lane Buschel as Head of Communications. He was most recently VP of Communications at Glam Media (now Mode Media) and will be based out of the NYC office. He will play a pivotal role for the company in helping to lead our PR and communications efforts.
Over the past year, we’ve continued to experience some pretty tremendous growth. We now have more than 180 employees worldwide, up from just 60 last year. We also passed another milestone and now have over 450 integrated partners on the MobileAppTracking platform.
2014 has been an exciting year for us so far and doesn’t show any signs of slowing down. In the coming months, we’ll be focusing on releasing new features to both the HasOffers and MobileAppTracking platforms. We’re also continuing to expand our footprint around the globe with additional strategic office openings. We have our 2nd Postback Conference coming up in July which is sure to be another amazing event. By the way, if you haven’t registered yet, be sure to do so as we sold out last year and will definitely sell out again this year! Beyond that, we have some other exciting projects and secrets up our sleeves that we’ll be announcing over the next several months.
Phew, just putting all of that down in writing makes me think of how it wouldn’t be fitting to end this post without thanking you, our customers. It really is you guys who make all of this possible. Our mission is to help the overall advertising ecosystem (both online and mobile) by providing unbiased analytics and tools to help measure the value of advertising campaigns. We come to work every day to help solve the problems you’re facing and are nothing but thankful for all of our customers who have joined us on this journey. Here’s to the future and more exciting times ahead!
A digital marketer by background, Peter is the former CEO of TUNE, the enterprise platform for partner marketing. In 2018, he sold TUNE’s mobile measurement product to Branch, unifying measurement and user experience. He led TUNE’s efforts to bring better management technology and automation to marketing partnerships, across affiliates, influencers, networks, and business development relationships. Follow @peterhamilton