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Mobile Ecosystem

Are You Deep Linking? 8 Reasons Why Your App Should

Becky Doles January 21, 2014

Advertising

The Three-Part Facebook Recipe for Sky-High App Retention Rates

Becky Doles January 20, 2014

Mobile Ecosystem

5 Fresh Mobile Advertising Strategies for 2014

Becky Doles January 2, 2014

Mobile Ecosystem

9 Reasons Free Apps Aren’t Such A Crazy Idea After All

Becky Doles December 26, 2013

Acquisition & Engagement

Why App Marketers Need Loyalty Programs

Becky Doles December 10, 2013

Marketers

Personalized mobile UX means more revenue

Becky Doles November 1, 2013

Acquisition & Engagement

5 Ways to Drive Down Mobile App User Acquisition Costs

Becky Doles October 28, 2013

Acquisition & Engagement

The What, The Why, and The How of ASO (Presented at SMX)

Becky Doles October 11, 2013

Advertising

The Ugly Side of Pay Per Click Advertising: What Happens When People Search for Your App?

Becky Doles September 26, 2013

Leadership Perspectives

Three Gaming Trends Poised to Shape the Future of Mobile Advertising

Becky Doles September 26, 2013

Mobile Ecosystem

The Basics of Cohort Analysis

Becky Doles August 16, 2013

Events

ISA Panel

How Developers Can Successfully Monetize the Multi-Platform Landscape

Becky Doles June 11, 2013

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