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Mobile Ecosystem

5 Fresh Mobile Advertising Strategies for 2014

Becky Doles January 2, 2014

Mobile Ecosystem

9 Reasons Free Apps Aren’t Such A Crazy Idea After All

Becky Doles December 26, 2013

Acquisition & Engagement

Why App Marketers Need Loyalty Programs

Becky Doles December 10, 2013

Marketers

Mobile Apps for the Holidays: 3 Things Retailers Should Know

Becky Doles November 5, 2013

Marketers

Personalized mobile UX means more revenue

Becky Doles November 1, 2013

Acquisition & Engagement

5 Ways to Drive Down Mobile App User Acquisition Costs

Becky Doles October 28, 2013

Acquisition & Engagement

The What, The Why, and The How of ASO (Presented at SMX)

Becky Doles October 11, 2013

Advertising

The Ugly Side of Pay Per Click Advertising: What Happens When People Search for Your App?

Becky Doles September 26, 2013

Leadership Perspectives

Three Gaming Trends Poised to Shape the Future of Mobile Advertising

Becky Doles September 26, 2013

Marketers

Who’s In Charge of My Mobile App?

Becky Doles September 17, 2013

Marketers

Mobile App Upgrade Cycle is Driven by Urgency… and Fear

Becky Doles September 11, 2013

Marketers

The Story Behind the Latest Mobile App Stats

Becky Doles August 16, 2013

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